Sales coaching software and sales coaching platform for every rep on the team

The sales coaching company track inside Teams and Enterprise gives managers a starting structure, and each rep's plan adapts from their own assessment. An example first month for a new account executive selling to mid-market operations teams looks like this.

Reps practise honestly only when practice is private. The HR and manager panel in AiMentoring shows aggregated data: how many seats are active, how many goals are in progress, average milestone completion and the skill gaps by team. A number appears only when the group behind it has at least five people, so a team of four shows "not enough members to display" instead of a figure that points at one person.

Nobody in the company sees conversations, uploaded files or an individual rep's drill scores. That design choice matters in sales, where a rep who knows the manager can read a failed role-play stops running hard drills. Leaders still get what they need for planning, for example "discovery depth is the weakest skill across the mid-market team" or "two thirds of new hires reached milestone two by day 45".

Typical market rates for external human sales coaching sit around 250 to 400 USD per rep per month when coaching is delivered every week, and individual coaches often charge 150 to 500 USD per hour. Those are general market figures, not our measurements. The worked example below uses a 30 rep team and a midpoint of 300 USD. If you are pricing a dedicated roleplay platform instead, our Second Nature AI pricing breakdown runs the same math for 50 reps, and the AI sales roleplay software pricing guide compares the whole category per rep.

• The break-even question. If one extra 25,000 USD deal closes in the year because a rep fixed discovery, the yearly Teams cost for 30 reps is covered almost six times.
• What is not in the price. AI coaching does not replace the manager's deal reviews or forecast calls. It covers the weekly practice and follow-up that managers usually cannot.

Both company plans are bought online at pricing, with yearly billing selected by default at half the monthly rate. Limits are monthly usage counters per seat, shown in each rep's panel, with a prompt at 80 percent. Deleting a goal, file or session never returns quota.

On Enterprise you upload the internal playbook: stage definitions, qualification criteria, discovery question bank, pricing guardrails and the competitive talk tracks your enablement team already wrote. Maya then reviews calls against your stages instead of a generic version of MEDDICC, and drills use your real objections.

Enterprise also adds SAML single sign-on through your identity provider, SCIM provisioning so seats follow joiners and leavers automatically, role based access, an audit log, a data processing agreement, a choice of EU or US data region and priority support. The security overview lists the controls your review team will ask about. A practical guide to comparing tools in this category is in our article on choosing sales coaching software for a 10 to 50 rep team.

AiMentoring fits sales teams of roughly 10 to 50 reps that want weekly coaching for everyone at a per seat price, including SDR teams preparing for closing roles and account management teams working on expansion. It is not a call recorder, a dialer or a CRM add-on. It does not listen to live calls or score them automatically. Reps paste notes or upload transcripts they choose, and the coaching works from that.